ASAE Reappoints Barks to Consultants Section Council

For immediate release                                  Contact:    Ed Barks
Wednesday, August 10, 2011                                        (540) 955-0600


The American Society of Association Executives (ASAE) has reappointed Barks Communications President Ed Barks to a third consecutive one-year term on its Consultants Section Council.

Barks played the lead role in shaping the council’s communications plan during the past year. As part of that effort, he spearheaded a messaging effort designed to highlight the range of in-depth knowledge, skills, perspective, and objectivity that consultants bring to the table in the interest of their clients.

As for his priorities during this term, “A communications plan is merely words on paper,” he said. “Our challenge now is to follow that roadmap and take steps to ensure we reach the audiences that we, as consultants and subject matter experts, want to reach.”

He writes frequently for Consultants Connection, the Consultants Section newsletter, and for other ASAE publications.

As ASAE explains on its web site, “The Consultants Section Council advances the body of knowledge and practice of consulting in the association management community.”

Ed Barks works with executives who want to ensure their media training efforts result in long-term business success, and with subject matter experts who want to enhance their career paths. The former radio broadcaster is the author of The Truth About Public Speaking: The Three Keys to Great Presentations. As President of Barks Communications since 1997, he has taught more than 3800 business leaders, association executives, government officials, athletes, entertainers, non-profit executives, and public relations staff how to succeed when they deal with the media, deliver presentations, and testify before government officials.