For immediate release                                  Contact:    Ed Barks
Tuesday, January 5, 2021                                               (703) 533-0403


Communications and government relations experts now have a new, concise series of thought pieces at their fingertips. They come in the form of more than three dozen Insider Strategies briefs just published by Barks Communications.

“I spent a good part of the holiday break assembling these Insider Strategies briefs,” said company President Ed Barks. “The goal of these quick-hitting one-pagers is to help clients sharpen their communications edge.

“More to the point, these thought pieces are intended to help their companies reach critical business and public policy goals,” he continued. “The Insider Strategies publications contain advice that separates the pros from the amateurs when it comes to communicating in public.”

The knowledge spans several key communications topics. For instance, the public speaking Insider Strategies include “A Handy Presentation Preparation Checklist” and “12 Roadblocks to Speaking Success — And How to Overcome Them.”

Those executives looking for media relations advice will find “Ten Pro Level Media Interview Techniques” and “Top Tools to Leverage Your Media Interviews” of interest.

Public affairs pros will want to check out “Essentials of a Capitol Hill Fly-in.”

For those still trying to wrap their arms around today’s remote meeting world, “How to Organize a Video Conference” and “Media Interviews on Zoom: Best Practices” hit the mark.

Other topics include “The 411 on Q&A,” “Taking Inventory of Your Nonverbal Skills,” and more. The publications even offer insights into “How to Work with Your Communications Strategy Consultant.”

These resources are available to Barks clients and to new members of the Communications Community. To take advantage, communications and public affairs executives are encouraged to join the Community at

Ed Barks serves as an advisor to communications executives to improve their companies’ messages and how they deliver them, and to government relations executives who want to reach their public policy goals. They gain an enhanced reputation, more opportunities for career advancement, and achievement of long-term business and public policy goals. He is the author of three books: Reporters Don’t Hate You: 100+ Amazing Media Relations Strategies, A+ Strategies for C-Suite Communications: Turning Today’s Leaders into Tomorrow’s Influencers, and The Truth About Public Speaking: The Three Keys to Great Presentations. As President of Barks Communications, he has taught more than 5500 business leaders, association executives, and other experts how to succeed when they deal with the media, deliver presentations, and advocate before policymakers.