Have You Ever Wanted to Choose a Book’s Title?

For immediate release                                  Contact:    Ed Barks
Thursday, July 19, 2018                                                    (540) 955-0600


Name that book. That’s the challenge Ed Barks has issued to his clients, colleagues, and readers.

Barks is crowdsourcing the title of his forthcoming book, and has set up an online poll to gauge potential options.

“Colleagues suggested some titles and I came up with a few myself. It has been tough to decide, so it seemed a good idea to ask readers for their preferences,” Barks explained.

His new book focuses on communications strategy, providing a guide for communications and government relations executives who counsel their C-suite leaders. It is slated for publication later this year.

Voters are asked to pick the title they think will encourage communications and public affairs professionals to buy, read, and use the strategies outlined in the book. The candidates are:

  • A+ Strategies for C-Suite Communications
  • Communicate This! What to Say when the Message Matters
  • Communication and Your Business Goals: The C-suite Leadership Guide
  • How Business Leaders Learn: Strategic Communication Skills for the C-suite
  • Turning C-suite Leaders into Communication Stars

In addition to these possibilities, those casting a ballot are able to write in a creative idea of their own.

“I wanted to find a way to give readers a stake in the outcome while spurring interest in the book,” Barks added. “What better way than voting for your favorite title.”

Balloting ends at the close of business on Tuesday, July 31, so readers are urged to register their opinions today at https://form.responster.com/opJAKL .

Ed Barks works with communications and government relations executives who counsel their C-suite leaders, and with businesses and associations that need their communications strategy and messaging to deliver bottom line results. They gain an enhanced reputation, more opportunities for career advancement, and achievement of long-term business and public policy goals. He is the author of The Truth About Public Speaking: The Three Keys to Great Presentations. As President of Barks Communications since 1997, he has taught more than 5000 business leaders, association executives, and other experts how to succeed when they deal with the media, deliver presentations, and advocate before policymakers.