Deskside Reference for Communications Pros Coming Soon

For immediate release                                  Contact:     Ed Barks
Thursday, February 17, 2022                                           (703) 533-0403


The definitive deskside reference for communications and government relations experts and the spokespeople they advise is on the horizon.

Author and communications strategy consultant Ed Barks today announced plans for his fourth book to be published on March 8. The new work is titled Insider Strategies for the Confident Communicator: How to Master Meetings, Presentations, Interviews, and Advocacy.

The book “is like a greatest hits album from your favorite band,” according to Barks. “The advice is delivered in small, tasty morsels wrapped in one book cover.”

The content is divided into more than three dozen quick-hitting Insider Strategies briefs. They encompass everything from how spokespeople can steel themselves to meet with a reporter to acing a big presentation to advocating before policymakers. It also includes bonus sections on such issues as crisis communications, crafting quotable quotes, and more.

“The bottom line,” Barks said, “is that readers get essential strategies at their fingertips that help them attain their business, career, and public policy goals.”

In what will come as a pleasant surprise to many, Barks’ announced that “Insider Strategies for the Confident Communicator will be forever free.”

Despite the lack of a price tag, “I’ll stack up this advice against any other ready reference. You be the judge,” Barks writes in the book.

The intent is to provide entrée to Barks’ other books, past and future, and to elevate even further the profile of his consulting services.

Business professionals who see themselves in the following profiles stand to benefit when they turn to Insider Strategies for the Confident Communicator as their go-to reference guide:

      • An executive who speaks in a wide variety of public forums, in person and remote
      • A corporate or association spokesperson who deals with the media
      • A professional who wants to shine during video meetings and presentations
      • A C-suite leader seeking to advance their company’s business goals
      • A government relations pro charged with attaining public policy objectives
      • A subject matter expert who tends to drift when addressing audiences, reporters, and public officials
      • A developing executive motivated to climb the corporate ladder
      • An entrepreneur newly accustomed to attention from the press and public

Since readers can get the book on a complimentary basis, it will be offered exclusively in ebook format, published by Ogmios Publishing. Details on how to acquire Insider Strategies for the Confident Communicator will be available at on his website.

Ed Barks is an author and communications strategy consultant who works on extended engagements with Fortune 1000, Inc. 500, and association clients that want to refine their message and sharpen their executives’ communications skills. They gain an enhanced reputation, greater confidence, more opportunities for career advancement, and achievement of long-term business and public policy goals. He is the author of three previous books: Reporters Don’t Hate You: 100+ Amazing Media Relations Strategies, A+ Strategies for C-Suite Communications: Turning Today’s Leaders into Tomorrow’s Influencers, and The Truth About Public Speaking: The Three Keys to Great Presentations. As President of Barks Communications, he has taught more than 5500 spokespeople how to succeed when they deal with the media, deliver presentations, and advocate before policymakers.


The Insider Advice You Need

Want to be a shining star when dealing with the press? Ed’s latest book delivers the insights to get you there.